Related: Are personas ruining your product?įor example, a financial officer will want different articles and solutions than an HR officer. It can even be helpful to know their expertise or job function. Giving your reader a choice of format, industry, and vertical can go a long way. When your buyer and reader personas align, it creates a more personalized user experience. These fictional, generalized representations of your ideal customers will help you create more valuable content. Not all of your buyers will read and not all of your readers will buy.īut you should know both your buyer personas and reader personas before you even think about UX. It will help you stay aligned with your business goals, understand your user, and avoid costly mistakes. The next time you start a UX project, keep this checklist in mind. Subject to both personal preferences and trends, the term aesthetics is painfully vague-which means the overall user experience is even more important.
UX PROJECT CANVAS HOW TO
I want to identify the moment when it starts to lose its value earlier so we can move on to another tool, and I hope to figure out how to better leverage it for successful client projects.More often than not, a website’s credibility is judged on aesthetics alone.
In the meantime, I look forward to trying this tool again on my next project. There may be a way to create an alternative version of the Lean UX Canvas to plug these in as modules. However, there are other valuable kickoff exercises that are not fully addressed in the tool. This would allow us to add the relevant information to the board, and the kickoff would revolve around solving the Lean UX canvas. We also played around with introducing the Lean UX Canvas earlier in the kickoff. One solution we like is using a Miro board for online sticky notes. It’s also helpful to have something that’s easy to edit. It’s important for us to have a format that we can easily share with our clients, as they aren’t often in the same room day-to-day. We explored a whiteboard, digital stickies, and a sharable spreadsheet there were tradeoffs with all of them. On each project, there came a point where the canvas had enough definition that it was essentially abandoned in favor of other tools that fit the team’s changing needs.Īnother challenge was the distribution and upkeep of the canvas. My team found the Lean UX Canvas great for the Research, Design and Planning phase of our project, especially during the discovery phase of the project. You may also have to revisit your solutions, hypotheses, and other sections to ensure that they are still valid.
UX PROJECT CANVAS UPDATE
As your team expands its learnings, you can update the canvas to reflect what you know. Your Lean UX Canvas can be a living document that shows where the project is in its progression towards a fully baked concept. Once you’ve run through all of these sections, your team can get to work testing and validating or refining ideas. Sections 7 and 8 can help you identify your highest priorities and achieve the best bang for your buck. Creating hypotheses in Section 6 will provide statements that the team can use to test or assign risk. The last three sections of Lean UX Canvas can help generate that plan. Once you have a good understanding of the problems, users, and solutions involved in the project, you can start to create a plan. These four sections make up the foundation of the project, and having a significantly loose foundation is cause for concern. If your team doesn’t have a good handle on the first four sections, it might be worth pausing the progress of the canvas until you are ready to move on. This is easy to see on the canvas, where solutions are positioned in the middle of the canvas, surrounded by the first four sections. The first five sections are all related to one another, with the “solution ideas” section supported by the four previous sections.
UX PROJECT CANVAS SOFTWARE
It can be leveraged at the beginning of new software products to help align the team around the problem, come up with potential solutions, and figure out how to refine the solution into something that is worth implementing.Īs creator Jeff Gothelf puts it, “The Lean UX Canvas helps teams frame their work as a business problem to solve (rather than a solution to implement).” The Lean UX Canvas is a tool to help visualize and document your problem space, similar to the Business Model Canvas that you may know.
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